MediaMall Technologies Press Release

Cirago Partners with PlayOn to Deliver Internet Video Content and Personal Media Library Straight to Your TV
Monday, October 18, 2010

Cirago Partners with PlayOn to Deliver Internet Video Content and Personal Media Library Straight to Your TV

CiragoTV Multimedia Centers Now Provide Instant, Easy Access to Content from Hulu, Netflix, YouTube and More, Plus Your Personal Collection of Videos, Photos and Music; For a Limited Time, Get up to 50% Off PlayOn Membership with Cirago Device Purchase

SUNNYVALE, CA (October 18, 2010)—Cirago International, a leading manufacturer of multimedia centers, storage and wireless solutions, today announced that it has partnered with PlayOn to enable customers to access the online digital media service’s expansive variety of Internet video content from Hulu, Netflix, YouTube, Amazon VOD and more through the CiragoTV line of multimedia centers. To commemorate the partnership, for a limited time, Cirago is offering up to 50 percent off the first-year annual PlayOn subscription with the purchase of any CMC3000 Multimedia Center. PlayOn is a service of Internet TV provider MediaMall Technologies.

“We’re very excited to introduce our customers to the breadth of content available through PlayOn’s innovative and affordable service,” said Tenny Sin, Executive Vice President at Cirago. “What makes our system unique is that, unlike video game consoles and other media players, the CMC3000 multimedia center also allows users to store their entire personal multimedia collection on the built-in hard drive and access and stream both their own and PlayOn content through their TV.”

In addition to the CiragoTV Platinum (CMC3000), the CMC1000 and CMC2000 multimedia players are also compatible with the PlayOn platform. Each enables consumers to stream a wide range of content—including high-definition movies and TV programs—from their PC to their TV over a wired or wireless connection.

The CiragoTV Platinum CMC3000 features 500GB or 1TB of built-in storage capacity, plus built-in network-attached storage capability and a built-in PC-less BitTorrent client that enables users to download peer-to-peer movie and music files directly onto the device quietly in the background, without having to leave the PC turned on. Equipped with full 1080p playback capabilities, the CMC3000 also features timeshift technology that allows viewers to pause, record and playback live TV and Internet content with an easy-to-use remote control.

“We’re pleased to have Cirago’s products join our growing list of compatible devices that make it easy and affordable for consumers to access the expansive selection of Internet video content PlayOn delivers,” said Jeff Lawrence, CEO of MediaMall Technologies. “Cirago’s devices leverage a high-performance chipset and offer true multi-media functionality that allows users to enjoy a more complete line of content options.”

Setting up the system is easy: users first download the PlayOn software package to their PC, then connect the CiragoTV Platinum to their home network via wired or wireless connection and their TV. Users can access their Netflix, Hulu, YouTube, Amazon VOD accounts and more directly on their HD TVs through the remote control, instead of watching those movies and videos on their small computer screens. Additional PlayOn video content channels include Comedy Central, CBS, CNN, PBS, PBS Kids, MTV, VH1, TV.com, ESPN3, MLB, NHL, Spike and others.

For a limited time, customers who purchase the CiragoTV Platinum CMC3000 can purchase a 1 year subscription to PlayOn for only $19.99, 50% off the regular retail price of $39.99.

For more information about the CiragoTV line of multimedia centers, visit www.cirago.com.

About Cirago International
Cirago International, headquartered in Sunnyvale, Calif., is a leading manufacturer of multimedia centers, storage and wireless solutions. Incorporated in 1996, Cirago consistently provides user-friendly, affordable products with state-of-the-art technology, outstanding functionality and sleek, contemporary design. With manufacturing capabilities in the United States and China, Cirago offers products with the quality, service and value that consumers demand. For more information, visit www.cirago.com.

About PlayOn/MediaMall Technologies
MediaMall Technologies was founded in 2003 to make it simple, affordable and fun to enjoy your favorite movies, TV shows and videos from the Internet on your TV. Its PlayOn software runs on Windows PCs and wirelessly streams Internet content to networked Wii, Xbox 360 and PlayStation3 gaming consoles, any number of DLNA-compliant devices connected to your TV, and iOS devices including the iPhone, iPod touch and iPad. MediaMall operates with offices in New York, Seattle and Copenhagen and can be found online at www.PlayOn.tv.

PlayOn is a trademark of MediaMall Technologies, Inc. All other trademarks are the property of their respective owners.

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Watch Hulu, YouTube, Netflix on your Cirago with PlayOn



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