Season of the Roku.
December 29, 2011 | Jim's Blog
Is it just me or does it seem like everyone got a Roku for Christmas this year? I hope it’s not just me, I hope that the mainstream is really beginning to adopt streaming entertainment. It’s about high time they did. PlayOn has been around in earnest for about 3 years now and things have changed. It used to take an entire cup of coffee (or cocktail if the occasion called for it) to explain to my friends and family just what PlayOn was. Now it takes less time than it does for them to add sugar. People understand the terminology and the concept now, they get streaming. I think that’s a good sign.
Then my aunt in rural Virginia got a Roku, now I know that streaming has arrived. It’s one thing to be able to talk to my relatively tech savvy friends about PlayOn and streaming and DLNA, it’s another thing altogether when my aunt who still by her own admission doesn’t “get” the Internet is streaming Netflix to her TV. I’ve never felt more convinced that major changes are afoot in the way we consume media. As someone who works for a company that is right in the streaming technology mix I couldn’t be more excited. You should be excited too, the growth of streaming entertainment will present you with more choices than you’ve ever had before and it’ll do it for less money.
My aunt got a Roku just for Netflix, but I have friends that got Roku’s too. Why? Because they wanted an easy way to stream more content into their homes. Whether it’s Netflix, music, shows, or something else, Roku gives them an easy relatively cheap way for them to do it. Some of them intend to fully cut their cable and save around $100/month. Others are using Roku to supplement their cable options with a host of on-demand titles and some cool music sites. Some of them still don’t even know how they’re going to use it, but they know they will.
So why am I telling you this? Easy, PlayOn is the best investment you can make in making your Roku be all it can be. For only a few bucks a month you can bring live news, Hulu (no Hulu+ subscription required), Comedy Central (The Daily Show anyone?), PBS, CNN, Spike, and much more to your Roku. It’s super easy to do, it’s free to try out, and it adds more content to your Roku than you can imagine. We also want you to know that we’re working hard on making PlayOn work even better with Roku. So whether you’re a cord cutter, a cord never, or just someone with a cool new Roku you’re not sure how you’ll use, PlayOn is the best plugin channel you can add to get the most of your new Roku. It’s easy to get started. http://www.playon.tv/devices/roku