PlayOn gives up control, gains a bunch of new channels
We have released a new API for PlayOn, PlayDirect API. The PlayDirect API is easier to use and more flexible than its predecessor. The results of this release have already been amazing. Users have already used the new API to bring Food Network, Disney Channel Live, Lifetime, TV Land and over 20 more channels to the PlayOn network for everyone to enjoy
We released the PlayDirect API earlier this week, and developers quickly began creating their own PlayOn channels. With the PlayDirect API, anybody can easily specify the URL of the desired video, and then denote what area of the video to view. We can already see this new, easier to use API is leading to a rapid increase in the number of PlayOn channels for all of our subscribers to enjoy.
This API is the first step in a two-step process for giving our users even more control over their PlayOn content. The second step, coming soon, is opening a “channel store” on our site where customers will be able to add and review third-party channels they want on PlayOn.
By opening up the PlayOn technology platform to third-party developers, we are able to expand the content available to PlayOn users. Just like Apple’s app store brought new features and functionality to the iPhone, we plan on seeing a host of new channels in PlayOn. Our API lets everyone find something they like with PlayOn.
If you’re interested in adding a channel to PlayOn, you can get access to the PlayDirect API here: http://www.playon.tv/channels/developer-guide
