Dec. 29, 2011
Is it just me or does it seem like everyone got a Roku for Christmas this year? I hope it’s not just me, I hope that the mainstream is really beginning to adopt streaming entertainment. It’s about high time they did. PlayOn has been around in earnest for about 3 years now and things have changed. It used to take an entire cup of coffee (or cocktail if the occasion called for it) to explain to my friends and family just what PlayOn was. Now it takes less time than it does for them to add sugar. People understand the terminology and the concept now, they get streaming. I think that’s a good sign.
Then my aunt in rural Virginia got a Roku, now I know that streaming has arrived. It’s one thing to be able to talk to my relatively tech savvy friends about PlayOn and streaming and DLNA, it’s another thing altogether when my aunt who still by her own admission doesn’t “get” the Internet is streaming Netflix to her TV. I’ve never felt more convinced that major changes are afoot in the way we consume media. As someone who works for a company that is right in the streaming technology mix I couldn’t be more excited. You should be excited too, the growth of streaming entertainment will present you with more choices than you’ve ever had before and it’ll do it for less money.
My aunt got a Roku just for Netflix, but I have friends that got Roku’s too. Why? Because they wanted an easy way to stream more content into their homes. Whether it’s Netflix, music, shows, or something else, Roku gives them an easy relatively cheap way for them to do it. Some of them intend to fully cut their cable and save around $100/month. Others are using Roku to supplement their cable options with a host of on-demand titles and some cool music sites. Some of them still don’t even know how they’re going to use it, but they know they will.
So why am I telling you this? Easy, PlayOn is the best investment you can make in making your Roku be all it can be. For only a few bucks a month you can bring live news, Hulu (no Hulu+ subscription required), Comedy Central (The Daily Show anyone?), PBS, CNN, Spike, and much more to your Roku. It’s super easy to do, it’s free to try out, and it adds more content to your Roku than you can imagine. We also want you to know that we’re working hard on making PlayOn work even better with Roku. So whether you’re a cord cutter, a cord never, or just someone with a cool new Roku you’re not sure how you’ll use, PlayOn is the best plugin channel you can add to get the most of your new Roku. It’s easy to get started. http://www.playon.tv/devices/roku
Dec. 20, 2011
Earlier this year, we launched the PlayDirect API to give developers the power to create their own PlayOn channels. Developers began adding channels in a frenzy, with top-tier content such as the Food Network, Disney Channel Live, Lifetime, TVLand, and a myriad of new channels to enjoy. When we launched the API, we promised “phase two” was coming – and now its time.
PlayOn users can now access the new channels created by our developers with the launch of the PlayOn Channel Store. The store gives consumers the first way to create a free, fully-customized channel lineup, unique to their own tastes. The PlayOn Channel store makes it easier than ever for PlayOn and PlayLater customers to find and install additional channels. Meanwhile, developers using the PlayDirect API are also enabled to reach a much wider audience.
While PlayOn already boasts over 25 channels including Netflix, Hulu, MTV, TBS, Pandora, YouTube, Comedy Central, CBS, ESPN, ESPN3, [adult swim], Spike, Nick, BET, Amazon, and PBS – users can now access The WB, TVLand, WSJ, and Bravo! Soon, users will be able to access nearly anything available online, only limited by how quickly developers can make new channels available.
For more information on new PlayOn Channel Store visit our website at channels.playon.tv
If you’re interested in adding a channel to PlayOn, you can get access to the API, and start adding channels to the store at the PlayOn Plugin Channels Developer Hub